01 / THE PLACE
Kannauj, our beginning.
A city where fragrance is part of everyday memory. PEUR begins here, with a family connection to the craft and a contemporary point of view.
A contemporary perfume house from Kannauj
Luxury is not seen.
It is sensed.
Memory, weather and skin—composed into modern Indian perfumery by a fourth-generation nose.
After the Leap
Courtyard at 2:07
Monsoon, Unfinished
Skin, Unguarded
Dhoop at 4:17
Ink Still Wet
Last Light, Kannauj
After Everyone Left
After the Leap
Courtyard at 2:07
Monsoon, Unfinished
Skin, Unguarded
Dhoop at 4:17
Ink Still Wet
Last Light, Kannauj
After Everyone Left
The hero composition
After the Leap
The instant after fear gives way to motion: bright, lucid and quietly addictive.
The composition
- Opening
- Bergamot · Ginger
- Heart
- Black Tea
- Dry-down
- Vetiver · Modern Woods
A fragrance of becoming
You do not meet the same air on the other side of a decision.Discover the fragrance
The house of PEUR
Some moments pass. Others become perfume.
PEUR turns atmosphere into fragrance—monsoon on earth, dhoop in afternoon light, a courtyard after midnight, ink before it dries.
Enter our storyThe signature collection
Eight stories. One house.
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Last Light, Kannauj
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After Everyone Left
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After the Leap
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Courtyard at 2:07
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Monsoon, Unfinished
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Skin, Unguarded
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Dhoop at 4:17
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Ink Still Wet
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Our story
Four generations of perfumery knowledge. One new house.
From Kannauj, India’s historic perfume capital, fourth-generation perfumer Subeel Farooqui carries a family craft into a contemporary form.
His vision is PEUR PERFUME: a premium house where heritage is not displayed as nostalgia, but distilled into modern signatures for today.
Founder & PerfumerSubeel Farooqui
Read the house story
From the perfume capital of India
Last Light, Kannauj
Bitter orange gives way to shamama, saffron and sandalwood—a modern portrait of Kannauj at the edge of evening.
Bitter orangeShamamaSandalwood
Discover the fragrance
Made in Kannauj. Composed for everywhere.PEUR / 07
Find your PEUR
Begin with a feeling.
You do not need perfume terminology. Choose the atmosphere you want to carry.
01
Made with intention
Every composition begins with an atmosphere, not a trend.
02
Rooted in Kannauj
A contemporary voice connected to India’s historic perfume capital.
03
Created to be remembered
Distinctive fragrances with presence, emotion and a considered dry-down.
THE ROOTS OF PEUR
A place. A craft.
A new expression.
From Kannauj, with a story to tell.
02 / THE TRADITION
The art of deg–bhapka.
Copper vessels, careful heat and a receiving flask: the deg–bhapka tradition is part of Kannauj’s perfumery heritage. A patient craft that forms the cultural backdrop to our house.
03 / THE PERFUME HOUSE
Heritage, expressed anew.
Fourth-generation perfumer Subeel Farooqui brings a new vision to PEUR PERFUME: compositions shaped by memory, weather, place and the way a fragrance feels on skin.
Illustrations of place and tradition; not photographs of a PEUR production facility.